Job Description - Digital Marketing Manager - Sales

Digital Marketing Manager - Sales

Location: Work From Home


Department: Marketing


Employment Type: Full-Time


Timing: 9 PM - 5 AM IST


Net Salary: 35K to 50K per month


5 Core is looking for a results-driven Digital Marketing Manager - Sales to lead and execute strategies that drive online sales growth. This role will focus on using digital marketing techniques to attract, engage, and convert potential customers, boosting revenue across e-commerce channels. As a key player in our marketing team, you will develop innovative campaigns and measure their effectiveness to continuously improve sales performance.

About 5 Core

Based in California, USA, 5 Core is a leading brand in the audio, electronics, and musical equipment industry, offering high-quality products that cater to professionals and enthusiasts alike.

Key Roles and Responsibilities

  • Sales-Focused Campaigns: Plan, create, and manage digital marketing campaigns with a strong focus on driving sales across e-commerce platforms.
  • SEO and SEM Optimization: Implement SEO and SEM strategies to increase visibility, attract organic traffic, and improve conversion rates.
  • Social Media Advertising: Oversee paid social media advertising efforts to reach target audiences, enhance brand awareness, and generate leads.
  • Email Marketing: Design and execute email marketing campaigns that promote product offerings, special promotions, and brand engagement.
  • Performance Analysis: Monitor campaign performance metrics, including CTR, CPC, CPA, and ROI, to assess effectiveness and inform future strategies.
  • Conversion Rate Optimization (CRO): Continuously analyze and optimize landing pages, product pages, and checkout processes to improve conversions.
  • Budget Management: Manage and allocate digital marketing budgets effectively to maximize ROI and achieve sales targets.
  • Market Research: Stay informed about industry trends, competitor strategies, and consumer behaviors to refine marketing tactics.
  • Collaboration: Work closely with sales and product teams to align marketing efforts with business goals and customer needs.

Qualifications

  • Bachelor’s degree in marketing, business, or a related field.
  • Proven experience in digital marketing, preferably with a focus on e-commerce sales and revenue generation.
  • Strong knowledge of SEO, SEM, PPC, and social media advertising strategies.
  • Proficient in using Google Analytics, Google Ads, and social media ad platforms.
  • Strong analytical skills and the ability to interpret data and make data-driven decisions.
  • Excellent project management and organizational skills.
  • Creativity and problem-solving skills to develop effective digital strategies.
  • Ability to adapt quickly to a fast-paced environment and prioritize tasks.
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